Integration is about connecting Xero to whatever else runs your business — a POS system, a manufacturing platform, a gym or restaurant management tool. Optimization is about improving how Xero itself works — automating manual steps, cleaning up data, and adjusting configuration as your business changes.

Often, yes. Xero's open API isn't limited to a preset app list — if your point-of-sale, booking, manufacturing, or scheduling system exposes an API of its own, there's usually a way to connect it. We assess your specific system before promising anything.

Yes — most CRM and e-commerce platforms have existing Xero App Store connections, and we can build a custom integration through Xero's open API when an off-the-shelf option doesn't fit.

Both — we start by checking whether an existing Xero App Store integration covers what you need, since that's usually faster and more maintainable. Custom development comes in when nothing off-the-shelf fits.

Setup & Migration gets you live on Xero. Integration & Optimization is the ongoing work after that — connecting new tools as you add them and keeping the system tuned as your business changes.

Integration and optimization work varies a lot from month to month — some months there's a specific integration to build, others there's nothing new needed. Hourly billing means you pay for the work actually done, not a retainer for capacity you might not use. We estimate hours before starting so there's no surprise.

The complexity of the work, not who's asking. Connecting an existing Xero App Store integration or tuning a workflow is more routine and bills toward the lower end. Building a custom integration against an open API, or work that needs more senior engineering judgment, bills toward the higher end. We'll tell you which applies before starting.

Yes — most integration and optimization clients come to us with a system someone else set up. We start with a review of the current configuration before recommending changes.